Reshaping Engineering - Team code: RE22-006
DESIGN SUBMISSION - Gamification of Sustainability
Problem definition
Advocates don’t often understand the complexity and diversity of competing interests inherent in driving sustainability, which limits the ability to influence more holistic and regenerative outcomes.
Goal
Equipping Advocates to Influence Sustainable Engineering
Increasing advocates’ understanding of the factors that influence engineering decisions in order to achieve greater inclusion and consensus and to help overcome obstacles to sustainability.
Core objectives of challenge
· Uncovering and demonstrating the factors and issues among stakeholder groups that can realistically change the trajectory towards sustainability
· Defining and overcoming the multivariate constraints to sustainability-focused decision making
· Collectively identifying and pursuing the highest value opportunities – the sweet spots (cost vs feasibility vs significance of impact)
The basics
Gamification
Present a gaming challenge: Co-design of a sustainability-focused gaming program that attracts a diversity of allies and requires a holistic approach to overcome the challenge.
Depend on one another to uncover shared values, drive consensus and sustainable outcomes using:
· Case studies that serve as learning mechanisms for players (establish real-world connections)
· Modules that build iteratively on one another to reach a solution
· Challenges to understand, value and incorporate other points of view
· Approaches to outlining the universe of options/alternatives
· Forming of coalitions to champion sustainability
Game Concept
Propose an engineering challenge (e.g. rail, wind farm), in which many different groups will be impacted in some way (various degrees of positive/negative). Work toward the ultimate construction/commissioning of a net-positive (regenerative) solution among various stakeholder interest/influence groups such as:
· Economists -
· Policy-makers
· Regulators
· Lenders
· Environmental NGO
· NIMBYers
Players form coalitions and work towards achieving outcomes that are:
Responsible – Purposeful – Inclusive – Regenerative
Inclusivity and responsibility must be core principles of the game throughout the iterative cycles of concept, testing and roll-out in order to achieve regenerative outcomes. It is central to the approach that we have a diversity of expertise and experience represented in the co-design for the game to feel real and to capture the real-life challenges inherent to sustainability.

The co-design processes will tap into multi-sectoral expertise and perspectives from purposively diverse advisory groups (e.g. K-12 youth advocate groups, international and local NGOs, University faculty and students, government, private sector). Within these groups, the development process will be enhanced by a keen and purposeful focus on representation of a diversity of perspectives (e.g. religion, geography, race, gender, persons with disabilities).
Of course it is easy to pay lip service to inclusion, but harder to actually accomplish meaningful inclusion among some groups of potential participants with critical but under-represented points of view. To overcome this, we will tap into the resources and reach of a global network of key actors in the sustainability world including but not limited to; multi-lateral institutions, the private sector and institutions of higher education. Leveraging partner institutions with merged interests and resources will allow the game development process to benefit from the insights of under-represented groups, while also transferring valuable skills and technology to them – ultimately making the game more compelling by making in more real, and more valuable as a tool for equipping global sustainability advocates.

Personal Actions:
Thomas Clark
1. Engage with the Watson-Marlow sustainability department to learn more about our current goals and methods.
2. Take forward my learning from this challenge and apply it to future work projects.
3. Continue to engage with the people I have met through this challenge with a view to advancing our concept.
Miguel Lopez-Dubois
1. Actively engage or introduce co-design in everyday project coordination practices.
2. Include sustainable and resilient aspects into design and construction delivery.
3. Participate in Jacobs Climate Solutions Accelerator course.
Craig Wakefield
1. Pursue additional education in change management as applied to Sustainability.
2. Leverage my network and background to provide evidence-based cases for enhancing sustainability in all development projects with which I am involved.
3. Assist Jacobs with the identification and pursuit of high-impact clients that can benefit from our broad multi-sectoral expertise and geographic reach.